- Atomic Design and Consulting
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- About me
- We are Dallas web designers and development, email marketing, SEO, SEM, PPC, and social marketing agency experts. We develop sites using the Joomla platform. Our tagline is: eMarketing Relationships that Click!
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- 1 year
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- Do You Develop Joomla Components and Modules?
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- Tuesday, 07 December 2010 15:52
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26 Apr 2013
Whether you're a blogger jazzing up your home page, a business setting up their website, or an organization posting on your Facebook page, this same question is bound to come up at one point or another throughout your social networking:
Am I allowed to use that?
If you haven't asked yourself this yet, I suggest that after reading through this, you go back and double-check your past work, but we'll get to "why" in a moment.
When I say "that," what am I referring to? In this case, I'm talking about pictures, but the same question can come up for quotes, copyrighted written material, articles, music, giveaway procedures, etc.
We live in a generation where a picture is now not only worth a thousand words, but it's also worth a click, a few +1's on Google+, a dozen likes on Facebook, some retweets, re-pins, and ultimately whether or not you reach your audience efficiently.
12 Apr 2013
22 Mar 2013
In today's society, roughly 46% of American adults own smartphones (as of 2012). With almost half of the U.S. using these devices, it's no wonder that businesses in all fields are doing their best to make their company mobile-friendly. Restaurants across America have been working over the years to bring two of my favorite things together: social media and food.
Let's face it: there's no reason to NOT be using social media in order to buy and sell food as a restaurant and/or consumer. According to Mashable, 94% of smartphone users look for local information, 27% of them looking daily. And, of that 94%, 90% have taken action as a result. In fact, 24.2% of U.S. smartphone users use their mobile devices to place orders at restaurants ahead of time.
How can a restaurant adequately engage their customers through mobile phones? The two biggest ways include online ordering and delivery apps and rewards apps. I've gone ahead and broken down some of the top-used restaurant apps. Take a look:
8 Mar 2013
What is the current #1 free social app in Apple's App Store? Facebook? Twitter? Instagram? Nope. The answer may surprise you, because you probably have not heard of it-yet. Pheed is one of the hottest social media apps right now, and rightfully so. It has been getting a lot of buzz around the internet, as people have become increasingly fascinated with the app that has finally outshined the major social media players.
20 Feb 2013
GOOGLE ADWORDS 101 PLUS SOME!
On a monthly basis, I have several clients who run pay-per-click campaigns and I would say my knowledge of PPC and AdWords is an intermediate level. On Wednesday I received a call from "Google." Yes, a legitimate call from a Google representative and if a Google representative calls and wants to talk to you about your current pay-per-click ad campaigns, answer it, put them on hold, grab your laptop and a drink, and expect an informative education about Google's latest updates and additions to pay-per-click.
8 Feb 2013
Whether you're a business, brand, professional or amateur blogger, or simply an individual looking to have their voice heard on social networking, one of the most important steps you can take in the realm of social media is to establish your public image and maintain it on networking sites. Take a look at these four steps for getting started.
Step One: Who are you? Who do you want to be?
31 Jan 2013
The first SMB Dallas meeting of 2013 took place this morning in the offices of Freeman+Leonard / BravoTECH where Eric Swayne of Golin Harris spoke to a full crowd about finding, using, and tackling the world of "Big Data". Many (including myself) tackled the troublesome traffic on the Dallas North Tollway to learn how to understand just what big data is and how to use it. If traffic got the best of you and you were unable to attend this morning's meeting, I hope my blog proves helpful for you! Enjoy.
22 Jan 2013
It's All SocialGuest Blog Post for Atomic Design and Consulting by Kay Byfield
People Are SocialHumans started working together eons ago in order to meet the basic needs of food, clothing, and shelter. This led to teams, clans, tribes, cities, and states. Over time, necessities, and many of our relationships, began to be provided through commerce. All of these associations are social.
To be successful, businesses must provide a necessary product or service and find ways to make it available to the consumers who want it. That requires design, production, sales and marketing, distribution, and customer service.
These functions all involve people of course. Employees, investors, customers, competitors, regulators, suppliers, and communities all have relationships with the business and the other stakeholders. In the broadest sense, whenever there is an interaction among them, it is social.
Using Social Media
21 Jan 2013
PageRank in 2013:
18 Jan 2013
Between the great turnout, the free food provided by i Fratelli (thanks again!), the hashtag "#smcdallas" trending on Twitter, learning valuable information about the compliments search has on social (and vice versa) from the night's speaker Rob Garner, and enjoying a beverage after-hours at the new Mockingbird Taproom, The first SMC Dallas event of the year set a high bar for the rest of 2013.
Focusing on the importance of understanding and interacting with your audience as a marketer, Garner stressed the successful feedback brands would receive for being "always present." This served as one of the many key bullet points given by Garner for transitioning from traditional marketing methods to "real-time" marketing.
Real-time Marketing and Language